SUSKE sprl is a company which manufactures ice cubes and crushed ice. It distributes its products to hotels and restaurants and supermarkets. The brand developed by the company is ICE-KIMO but its products are also packaged under the retailer brand.
The support first enabled us to identify the key roles of the different players in the industry. We then had the opportunity to discuss and debate in a transparent manner between economic players on the respect of each link in the chain.
We are convinced that sustainable development must be the basis of consideration for our future projects. The methodology developed provided us with a framework that allowed us to move forward together towards a common goal.
For a start-up, the advice and support of Wagralim’s marketing department is invaluable help because, beyond the quality of the market analysis, they have developed a precise action plan and continue to support us in implementing it.
I was well informed before the mission: we had a very rich meeting giving us relevant information about the market and Chinese habits. Once there, a few meetings were already organised, and we also had the chance to visit the important “SIAL” fair.
The fruitful exchanges by and between the company’s people, external stakeholders and Wagralim’s team enabled us to confirm and refine certain ideas already present, but also to delve into unchartered areas and to challenge some of them a priori.
The Wagralim team is truly present throughout the entire process, from the reflection on the initial idea to the final drafting of the project, including regular and efficient follow-up during its development.
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Biores has identified very promising ingredients from spirulina for the prevention of hypercholesterolemia. It was not possible to develop the necessary knowledge (proof of concept) to reach the food supplement market on its own.
Keyfood really provided added value by finding the right person to meet our information and scientific analysis needs.
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Keyfood is real added value when it comes to providing partners with ad hoc knowledge and equipment. Turning to Keyfood means real savings in terms of time and energy that spares us from having to find these partners ourselves.
